Corporate social investment

Creating values for community

As an international business, with brands sold in more than 180 markets, we play an important role in countries around the world.

Our charitable contributions policy in our Standards of Business Conduct is supported by the Group’s Strategic Framework for Corporate Social Investment (CSI), which sets out our Group CSI strategy and how we expect our local operating companies to develop, deliver and monitor community investment programmes within two themes: Sustainable Agriculture and Rural Communities; and Empowerment.

CSI activities in Vietnam also follows these two themes as indicated below:


This is a long-term environmental project by BAT- Vinataba JV. This programme is in response to a campaign by the Vietnamese government calling for protecting and preserving forests. The programme has been carried out since 2002 in provinces such as Lang Son, Cao Bang, Gia Lai, Tay Ninh, Dong Nai, and Bac Kan. To date the company has donated more than 27 million seedlings costing over US$464,000 to afforest 11,611 hectares there.

Bridges for life

Since 2013, we have collaborated with Cong An TP.HCM newspaper to run the "Bridges for life" programme, which has provided funds to build 09 rural bridges in Ben Tre, Tra Vinh, Vinh Long, Dong Thap, Bac Lieu and Ca Mau, with the cost for each bridge of approximately VND150-220 million. With the total fund of VND2 billion the programme has helped over 18,000 local people improve their living quality and productivity.

Micro finance

BAT Vietnam established the "Poverty Reduction Support Fund" micro-finance project in 2004 to support the Government’s efforts in poverty reduction. Through the project, BAT Vietnam has contributed to the hunger elimination programme, gradually helping poor people make their life stable and accumulate enough money to set up a business. Thus far, by providing dozens of loans over the past 13 years, the project has helped over 5,000 households with over 20,000 members in Hai Phong, Bac Giang, Hanoi, Quang Tri, Cu Chi, and Long An escape poverty and lead a better life.

In 2018, BAT Vietnam has launched “Empowering Programme” in cooperation with Vietnam Women’s Union. This programme is designed to give opportunity to poor women who don’t have stable jobs or have been hired to transport illicit cigarettes in the border areas, to find a good job and improve their life quality by offering them an interest free loan from VND5 – 10 million for one year. After one year, the programme has reached more than 160 poor women in 24 border communes of An Giang, and Dong Thap provinces. Thanks to its social importance and meaning, the programme has been highly appreciated by its partners and beneficiaries.

Community Support

As our commitment to grow the communities where we operate, every year BAT Vietnam joins hand with the local authorities to donate over 06 charity houses to poor families in Dong Nai, Gia Lai and Dak Lak to improve local people’s living conditions.

Employee engagement

In Vietnam, we are committed to inspiring and engaging employees in giving back to the community. Therefore, we have organized many different activities for employees to participate in, including donating food to disabled and low-income people, planting trees in Can Gio, cleaning the beach, distributing leaflets soliciting environmental protection, refurbishing schools in impoverished areas, etc. In 2017 BAT Vietnam staff dedicated over 2,000 hours to school refurbishment activities in Chien Khu D, Dong Nai Province.

Global - Sustainable agriculture and environment

The Group's Strategic Framework for Corporate Social Investment delivers programmes globally. Find out more at 

Global - Empowerment

The Group's Strategic Framework for Corporate Social Investment delivers programmes globally. Find out more at